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DO YOU REALLY KNOW YOUR CUSTOMERS?

How marketing automation helps you engage customers

Marketing automation was created originally to help marketers acquire new customers. When it’s used well, as the stats at the right show, it does this beautifully. But there is so much more. Marketing automation allows you to uncover the story of how your customer interacts digitally with your brand, your content, and the people in your company, throughout the entire lifecycle. ...

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2016 BRP Annual Digital Commerce Survey

In leading consulting firm Boston Retail Partners' (BRP) 2016 Digital Commerce Benchmark Survey, understand the industry’s digital commerce priorities and initiatives as the digital and physical worlds converge to provide customers a seamless experience across channels.

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Three Key Takeaways for Software Providers

Review NetSuite's key value propositions for the software industry, as discussed during the company's SuiteWorld conference held May 16–19 in San Jose, California. The highlights of this conference include software industry traction, the value proposition that NetSuite offers to SaaS providers, and the introduction of SuiteBilling — a new core billing technology from NetSuite designed ...

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QuickBooks vs. Sage 100:Which Software is Best for Your Company?

Get an unbiased look at how two of the leading business software solutions compare in key areas including: Reporting Key features Inventory management GAAP compliance And much more Two leading experts give an overview of the advantages and disadvantages of each software solution, and you can ask your questions to find the right software for your company.

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A Buyer's Guide to Mobile Field Service Software:

9 Tips for Choosing a Mobile Solution that's Right for You

This is the most informative, practical guide available for service managers considering an investment in mobile field service software. Enjoy!

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7 Best Practices for Choosing a Field Service Software System

A Complimentary White Paper for Service Organizations

This is the most informative, practical guide available for service managers considering a new field service system. Enjoy!

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Mobility Now: What Does It Mean to Your Business

Strategies to Win in the Mobile Environment

Mobile is rapidly changing the business models and revenue strategies of small to mid-sized businesses (SMBs), as well as their approach to interaction with customers and partners. In order to adapt to new business realities and minimize risk, SMBs in particular need to understand the implications of these changes and their impacts on strategy. Read our white paper "Mobility Now: ...