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Brand Protection for the Craft Beer Industry



West Side Beer

As the exclusive Anheuser-Busch wholesaler for seven counties, West Side Beer Distributing of Romulus, Mich., distributes to 1,500+ retail customers. Armed with a delivery fleetof more than 40 trucks, the company uses a segmented sales and delivery system to offer highly customized service to those customers, and has been fulfillingthat commitment since 1933.

West Side Beer has consistently grown in size to become Michigan’s largest wholesaler of Anheuser-Busch products. As part of the firm’s commitment to providing the highest quality and freshest beer products in the industry, it stands as the only beverage company in West Michigan to utilize refrigerated warehousing and draft delivery vehicles.
Success Story (PDF 3 MB)
Success story - West Side Beer
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