Girls and Boys Town

A division of Father Flanagan’s Boys’ Home, serving professionals in the fields of education, child welfare, juvenile justice, family services, and behavioral health.

The Need: Streamline scheduling, lead tracking, reporting, campaign management, and web presence

“Our overall objective was to improve sales performance, increase internal communication, and effectively track and maintain marketing campaigns.

“Sage SalesLogix is a comprehensive solution used by more than 70 members of our business development team. It simplifies how we integrate our marketing, sales, and technical support functions and we’re currently integrating it in our web initiative. Not only can we generate online leads, we can provide training and access to additional staff throughout the organization.”

— Chris Howell, Manager Information Services/Marketing