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Saleslogix CRM



More effective interactions lead to more
revenue-generating transactions.



Saleslogix is the CRM platform of choice for companies strategically
focused on customer engagements. Saleslogix is designed to deliver
purpose-built, cost-effective solutions for the mobile world. Deploy
in the Cloud, on-premises, or mobile.


News: Infor Acquires Saleslogix from Swiftpage - What does this mean to you?
 
 
   
 
   
 
 
Saleslogix Mobile

Saleslogix Mobile extends rich CRM functionality to smartphones and tablets, giving your mobile workforce a strong competitive advantage that helps drive productivity and increase revenue. Customizable, secure, and easy to use, Saleslogix Mobile features an attractive, task-oriented user interface designed to put the most relevant customer information at users’ fingertips and enable them to perform key actions.


quickly – online and offline. Interaction with native device features such as mapping, dialing, and email further streamlines the mobile user experience. Saleslogix Mobile updates automatically over-the-air and is included at no additional charge for Saleslogix users. A mobile-only Saleslogix license option is also available at a reduced cost.
 
 

AgReliant Genetics

Industry: The third-largest U.S. corn seed company
 

Challenge:


AgReliant Genetics markets five seed brands in Midwestern corn and soybean states. Each representative works with a customer base of farmers, dealers and retail operations, traveling approximately 50,000 miles a year while working out of their trucks to service territories. Prior to implementing SalesLogix, sales representatives across all five brands used individual selling processes. The company’s initial CRM deployment showed management the importance of collecting detailed prospect and customer information, managing seed orders in CRM from its fulfillment system, scoring prospects for sales prioritization, and automating marketing campaigns. However, user adoption was just 5 percent due to the inconvenience of carrying laptops in the field.

Solution:


The company developed a customized SalesLogix iPad app, piloting a mobile CRM program with a cross section of employees. Within six months, Sage SalesLogix became a companywide CRM system with usage near 95% of sales employees. The reps use Google Maps™ on their iPad tablets with color-coded pins’ visualizing Sage SalesLogix data to indicate each farming account’s current acreage, how recently seed was purchased, and each farmer’s unique agronomic specifications including soil type and equipment preferences. Pin colors also change to indicate new sales opportunity forecasts based on previous units purchased.

Results:


The company achieved 95% CRM adoption among its 300 sales employees and accelerated its sales and marketing processes. AgReliant Genetics, which recently became the third-largest U.S. corn seed company, cites Sage Saleslogix as a key contributor to its growth.

“The customized iPad tablet edition of the Saleslogix software has been adopted by more than 95% of our sales team, which is 300-strong and growing. This mobile application is empowering our sales force to make more informed, tactical decisions in the field.”

“SalesLogix helps our reps reduce ‘windshield’ time and prioritize visits with customers most likely to buy,” said Steve Thompson, AgReliant Genetics director of IT. “We needed a way for reps to work more comfortably out in the field and still access CRM data. With Sage SalesLogix running on iPad tablets, they have everything needed from territory maps that drill into account details to speech-to-text notes that go right into the CRM database. Our sales and customer satisfaction have improved because reps can now manage most opportunities or issues right on location.”

Steve Thompson, Director of IT, AgReliant Genetics
 
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