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A Guide to Intelligent CRM - Sales and Marketing Automation

In this white paper we cover the problems that CRM professions face and the historical strategies that companies have adopted in response. We discuss the emergence of Sales and Marketing Automation with Interactive Workflow technology for CRM applications and its empowerment of the CRM professional. Real-life illustrations of TaskCentre for CRM applications that will strike a chord with every CRM professional. The business benefits of Sales and Marketing Automation and Interactive Workflow to the CRM professional. A summary of the functionality available to the CRM professional.

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In this white paper we cover the problems that CRM professions face and the historical strategies that companies have adopted in response. We discuss the emergence of Sales and Marketing Automation with Interactive Workflow technology for CRM applications and its empowerment of the CRM professional. Real-life illustrations of TaskCentre for CRM applications that will strike a chord with every CRM professional. The business benefits of Sales and Marketing Automation and Interactive Workflow to the CRM professional. A summary of the functionality available to the CRM professional.

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