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Blytheco Management Team

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Stephen P. Blythe is the CEO of Blytheco. With over thirty years in the accounting software industry, Stephen is a recognized authority in the design, implementation and support of Business Software including ERP, CRM, HRMS, accounting and management reporting systems. He has been at the forefront of integrating computers and software into corporate accounting, sales and business environments. He is a CPA with experience from Price Waterhouse Coopers and Ernst & Young and is a graduate of Ohio State University. Stephen belongs to the California Society of CPAs and Ernst & Young's Alumni Board. He also serves on the board of numerous non-profit organizations, including Liga International, Pacific and American Bonanza Society. Stephen was honored as the 2004 Ernst & Young Entrepreneur of the Year.
Lori Seal Lori Seal is Chief Operating Officer at Blytheco, overseeing the core operational activities at Blytheco, including sales, marketing, finance, and professional services. Her diverse skill set includes strategy, product portfolio, sales and channel, marketing, finance, support, internal operations, and acquisitions. Lori was previously with a top Microsoft Gold Dynamics AX partner, where she led the mid-market SaaS ecommerce division. Prior to that, she spent over 13 years at Sage, in roles spanning finance, operations, strategy, market intelligence, and corporate development (M&A). Lori serves on the Ethical Edge, an organization dedicated to promoting ethics in our collective workplaces, communities and homes and is a member of OCTANe, a non-profit organization dedicated to promoting innovation and entrepreneurialism in the OC. She is based in Laguna Hills, CA.
Phil Sim is Blytheco’s Vice President of Professional Services, and works from the Denver, CO office. Phil Sim previously served as Vice President of Blytheco’s CRM Division. Previously, he founded Integrated Tech, Inc., a Sage President’s Circle member and member of Sage Software’s Business Partner Advisory Council, and led the company to double-digit growth each year in its nine-year history. He holds a Bachelor of Science degree from California Polytechnic University at Pomona in Computer Science. Phil specializes in business process evaluation and workflow optimization, and his expertise with Customer Relationship Management systems, integrated ERP/CRM solutions and vertical applications contribute to his leadership of Blytheco’s Professional Services division.
Jay Mercedes, Director, Business Solutions in Blytheco’s Laguna Hills, CA office. Jay brings more than 18 years of experience in leadership roles within the technology and telecommunications space. Prior to this appointing, Jay was Director of Business Sales with Apple, Inc., where he oversaw a market business sales team focused on designing enterprise class business solutions, product integrations and implementation, and service delivery for SMB & Enterprise customers. Prior to that, Jay spent over 14 years with Verizon Inc. in various leadership roles with increased responsibilities, spanning enterprise sales, operations, and business strategy. Jay received his Bachelor’s Degree in Business Administration from the University of Miami, and a Master’s Degree in Business Administration from the University of Georgia.
Jeff Blomstrom Jeff Blomstrom, Director, Business Accounts in Blytheco's Laguna Hills, CA office. Jeff is focused on growing and developing Blytheco's inside sales team. He has over 23 years of national and international sales and executive leadership experience. Most recently, Jeff was Director of Sales for Local Corporation for over 6 years where he built, grew and led their domestic and international sales teams. During his tenure there, he also developed and refined the company's sales programs and processes that enabled the sales of over 50,000 solutions over his tenure. Jeff has headed up his own sales and growth consultancy practice with Direct Sales Consulting for 7 years, where he advised growth-oriented companies on sales best practices and coached sales team members to success. Jeff holds a degree in Industrial Organization Psychology from San Diego State University, San Diego, California.
Apryl Hanson

Apryl Hanson, Senior Director of Customer and Partner Strategy, working remotely in California. Apryl has more than 15 years of management experience with the software industry, including service as Director of Partner Programs and Development and Director of Sales at Sage. Most recently she was Director of Sales and Marketing with Attitude POSitive, Inc., a retail software company, where she oversaw successful customer loyalty, sales training, and marketing alliance programs. In her spare time, Apryl is an award-winning choreographer who has taught dance for fifteen years, and published singer-songwriter.


Anne Alario is the Director of Finance of Blytheco. Anne’s experience includes serving as the Financial Controller/CFO for automotive parts re-manufacturer for thirteen years. The company grew from $20 Million to $500 Million in that time through multiple mergers and acquisitions. She was responsible for system and accounting department integration as well as financial reporting. CFO for automotive styling parts distributor for three years. Anne received her Bachelor’s Degree in Economics and Business from the University of California Los Angeles.

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